Digital Products

It's time to clear out what no longer serves your business, reconnect the pieces that matter, and start putting your next idea on paper. There is something about walking into a space that has finally been cleaned out and refreshed. You can find what you need. You have room to work. You aren’t looking at a pile of things you meant to deal with six months ago. I want your website to feel that way, too.

If you’ve been building an online business for any length of time, there’s a good chance your tech stack has started to look something like this:One platform for your website. Another for email marketing. Something else for booking calls. Zoom for meetings. A link-in-bio tool. A checkout platform. Maybe another platform to host your course or digital products.

Over the past couple of weeks, I’ve been breaking down GetOiling’s different plans from a slightly different perspective. We started with Seed and asked how much business infrastructure we could build if we only had $9 a month to spend. Then we moved into Starter and looked at what another $20 per month could unlock as your audience grows and you need more room for email marketing, landing pages and automation.

Last week, I shared a real conversation I had with a client who needed to rebuild some of the tech behind her business on a very tight budget. We gave ourselves a challenge: if $9 a month was all we had to spend, how much could we actually accomplish with GetOiling’s Seed plan? The answer was quite a bit. That conversation made me want to take this a step further. What happens when your business starts needing more room, but you still aren’t ready for a larger tech investment? What does spending an additional $20 per month actually unlock?

You’d actually be surprised by how much tech can support your business for just $9 a month when you’re trying to get started—or get started again—on a budget. I had a conversation with a client this week who is looking for ways to streamline and eventually automate more of her business. The challenge... She’s working with a very tight budget.

Last week, I shared the beginning of a digital product launch that had me completely rethinking the way I create, market and monetize what I know. Now the cart is closed—and I have even more thoughts. The six-day launch is officially over. And the grand total? $313,036. But as impressive as that number is, it's everything that happened around it that has me thinking differently about my own business.