7 Key Components of Digital Marketing: A Beginner’s Guide to Building Your Online Presence

When I first dove into digital marketing seven years ago, I was in the middle of growing my natural fertility health business. I was determined to figure it all out myself—from building my own website to trying to understand SEO, content creation, email marketing, and more. Although I had a marketing degree, let’s be real—I wasn’t learning this kind of digital marketing in college. Pre-Facebook era was a completely different world and to be honest, it felt overwhelming at first.
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How I Schedule My Day as a Mom & Solo-Entrepreneur

I'm often asked, “How do you schedule your day?” It’s such a common question, and honestly, it’s one I used to struggle with myself. I want to start by saying this upfront: I’m not perfect, and I’m far from mastering it. Like everyone else, I have days that don’t go as planned, when productivity feels out of reach, or when life throws a curveball that disrupts even the best-laid plans. But here’s the good news—I’ve made so much progress since I first started. It’s been a journey of trial and error, learning what works for me and what doesn’t, and adapting as my seasons of life and business have changed.
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Time-Blocking & the BIG 3: How to Bring Focus and Flow to Your Day

 Have you ever wondered how some people seem to get so much done in such a short amount of time? A client recently asked me this exact question, and while I’d love to say I’m always hyper-productive, the truth is that some days don’t go as planned. However, when I stick to my time-blocking routine and prioritize what I call my BIG 3 tasks, everything changes. These strategies help me map out my days with intention, tackle the most important tasks first, and still leave room for life’s unexpected twists and distractions.
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